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Why Real-Time Rendering is an Essential Tool for Design Visualization

Real-time rendering and visualization is quickly becoming an essential part of the design process for interior designers, architects, and designers both inside and outside of the AEC space.  

From design concepts and iteration to client communication, this technology can certainly improve and enhance many aspects of a designer’s workflow. 

Enscape rendering credit: Lacruz Design Studio 

Quickly test and explore ideas 

Whether in the early stages of design or further down the process, being able to test different ideas and see how they would impact a project is invaluable to both designers and their clients. 

With real-time rendering software, architects and designers can visualize every change as they design. They can  see how certain materials and lighting will affect the brightness of a room and walk through a project to check the layout and flow. All of this is possible in an instant.  

And best of all, it can be done by the designers themselves, without having to rely on in-house or out of house rendering specialists. Exploring ideas and demonstrating them to clients has never been so simple. 

Enscape rendering credit: Lake|Flato

Elevate client communication  

Not all clients can interpret 2D plans or imagine the full picture when looking at a 3D model. But show them a rendered image, a simple animation, or guide them through a rendered project on screen or in virtual reality, and suddenly, everything becomes much clearer. 

Real-time visualization software offers various ways to showcase design ideas. And enabling clients to clearly see what the designer is proposing makes it easier and quicker for them to provide detailed feedback. This not only helps to build trust with such transparency, but it also helps to keep a project moving forward. 

Enscape rendering credit: Lacruz Design Studio

Improve internal and external collaboration  

Architectural and design projects often involve a diverse team of professionals, which can prove challenging when trying to keep everyone on the same page and updated with the latest changes. On top of this, there may be clients and additional stakeholders who like to be kept in the loop throughout the entire project. 

Real-time visualization assists both internal and external collaboration. With tools such as Enscape, it’s possible to add detailed notes to specific areas of a render, so internal team members can easily communicate their feedback and requirements. Clients, on the other hand, can stay on track by accessing exported visuals such as web-based panoramas, which can be automatically updated when a new file is available. 

Efficient communication and collaboration play an essential role in every project, and utilizing a real-time visualization tool can certainly help to improve this throughout the whole design process. 

Enscape rendering credit: Vilhelm Lauritzen Architects and Liljewall Architects 

Experiment with innovative design 

Pushing the limits of imagination and experimenting with new ideas is often exciting. But sometimes, designers may question how feasible an idea actually is. 

To help validate even the most adventurous ideas, real-time visualization is what’s needed. Having a rendering tool that plugs straight into modeling software allows for instant visualization in a realistic environment at every design moment.  

Take a walk around a design. Get up close in VR. See exactly how a new material and even the time of day will impact various elements of a space. With this type of technology, designers can push design to the edge and feel confident to share the most innovative ideas with clients with the utmost clarity. 

Enscape offers a 14-day free trial here